GENERAL QUALIFICATIONS AND JOB DESCRIPTION
Position: SEO Specialist
Location: Şişli / Istanbul (On-site)
Company: Estevien Clinic
Industry: Healthcare
About Us:
At Estevien Clinic, we aim to provide international patients with the highest quality aesthetic and healthcare services. We are looking for an English-speaking SEO Specialist who will contribute to our global growth and increase our brand visibility in the digital world.
Responsibilities:
- Developing and implementing SEO strategies for English-language content
- Conducting keyword analysis and ensuring content is SEO-optimized
- Performing technical SEO audits and planning necessary improvements
- Analyzing and reporting website traffic and ranking performance
- Collaborating with the content team to produce SEO-friendly content
- Keeping up with search engine algorithm updates and adapting strategies accordingly
- Managing configurations such as robots.txt, sitemap.xml, hreflang, noindex, and redirects
- Creating and integrating Schema Markup (JSON-LD)
- Preparing daily, weekly, and monthly SEO performance reports
- Managing and updating multilingual websites
Qualifications:
- Preferably experienced in healthcare SEO
- 1–2 years of proven experience in SEO
- Advanced level of English (written and spoken)
- Proficiency in tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, and Yandex Metrica
- Familiarity with WordPress or similar CMS platforms
- Basic knowledge of HTML/CSS is a plus
- Strong analytical thinking and attention to detail
- Ensures all content complies with medical standards and legal requirements
- Preferably a graduate in English Language and Literature
What We Offer:
- Competitive salary
- Career opportunities in an international clinic
- A dynamic and growth-oriented team environment
- Support for professional development and training
Çalışma Şekli: Full Time
Lokasyon: Şişli/İstanbul